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Over 25 Years of demonstrated success in Marketing Research focusing on consumer behavior, media studies, public policy and socio - economic Research

Latest Polls 2010

September, 2010

September 06, 2010

Popular Diet During Ramadan Rotti And Curry At Sehri And Fruits At Iftari

September 03, 2010

Hopes About The Next Generation: 28% Believe They Will Be Comparatively More Prosperous And 22% Say They Will Be Relatively More Safe

September 02, 2010

26% Hold Government Responsible For The Devastation Caused By The Flood; 73% Say It Was Unavoidable Natural Calamity

September 01, 2010

88% Claim Their Household Expenditure Has Risen During Ramzan

August, 2010

August 31, 2010

31% Believe Beggars In Ramzan Are Genuinely Needy

August 30, 2010

78% Of Pakistani Men And 28% Of Women Claim To Own Personal Cell Phones

August 27, 2010

78% Males Mostly Wear Shalwar Kameez, 22% Wear Trousers

August 26, 2010

Majority (69%) Believes That Independence Day This Year Could Not Be Celebrated With Traditional Fervour

August 25, 2010

Majority (83%) Believes That 2010 Floods Are More Devastating Than 2005 Earthquake

August 24, 2010

54% Claim To Have Watched Parodies Of Political Leaders On Television, Majority (68%) Of Them Approve And Enjoy The Content

August 23, 2010

55% Claim To Have Helped The Flood Victims Of Whom 57% Have Helped Financially

August 20, 2010

Preference For Rice at Dinner Rises During The Last 25 Years

August 19, 2010

Complaints About Bribery Remain High And Unchanged During The Last 25 Years

August 18, 2010

Views On A Capable Female Head Of The Country; Notable Change In Opinions During The Last 25 Years

August 17, 2010

Views On Settling Down Abroad; Minor Change In Opinions During The Last 25 Years

August 16, 2010

Popular Views On Recent Airplane Tragedy In Islamabad: Bad Luck (36%) Followed By Bad Weather (26%), Most Common Reasons Perceived For The Tragic Incident

August 13, 2010

Popularity Of Chicken Meat Rises Sharply In The Last 25 Years

August 12, 2010

More Than One Third Of All Pakistanis (37%) Claim To Be Affected By The Recent Flood; 14% Severely Affected

August 10, 2010

VIEWS ON SIFARISH: 58% Approve Of 'Sifarish' To Get A Job While 42% Do Not

August 09, 2010

Almost Two Third Of All Pakistanis (64%) Favour Parents' Signatures On The Nikkahnama To Wed

August 06, 2010

Almost All Pakistanis (97%) Claim To Have A Regular Habit Of Cleaning Their Teeth

August 05, 2010

Curly Hair Only Liked By 19%

August 04, 2010

Almost Half Of All Pakistanis (43%) Complain Of More Than 8 Hours Of Load Shedding In Their Locality

August 03, 2010

29% Use Henna For Their Hair Care

August 02, 2010

Afridi’s Resignation From Test Cricket: 35% Think It Is Right While 39% Believe It To Be Wrong

July, 2010

July 30, 2010

A Quarter Of Pakistanis Have Had Thoughts About Starting Their Own Business, More Than Half Of Whom (55%) Claim To Have Put Their Ideas Into Practice

July 29, 2010

Who Is Responsible For The Rising Number Of Suicides? 64% Blame The Government, 19% Blame Society And 13% Put Blame On The Person

July 28, 2010

Perception About Threats To Pakistan: Mixed Views But External Threats Take Precedence

July 27, 2010

A Reservoir For Community Development: One Third (33%) Claim To Have Thought About Improving Lives Of Others Within Their Community

July 26, 2010

Wheat is Pakistan's Popular Staple And Majority (55%) Gets Wheat Grain Grounded For Flour

July 23, 2010

Rulers Out Of Sync With Popular Dreams; 70% Dissatisfied With Government’s Ability To Improve Their Life

July 22, 2010

Are Packaged Edible Items Pure? Public Opinion Is Mixed: 55% Are Positively Inclined While 45% Are Negatively

July 21, 2010

64% Of Pakistanis Say They Often Reflect About Death

July 20, 2010

65% Claim To Be Cheerful Early Risers

July 19, 2010

Politics Turns Out To Be Not A Very Popular Choice As Profession

July 16, 2010

Fears About Personal Insecurity Have Doubled During The Last 25 Years

July 15, 2010

Practice Apart, More Than Half (52%) Of All Pakistanis Disapprove Of The Availability Of Foreign Music And Movies and its Affect On The Culture

July 14, 2010

What Is More Enjoyable; Married Or Single Life? Majority Of The Married (76%) Claim Happiness In Married Life While Majority Of Singles (70%) Claim Happiness In Single Life

July 13, 2010

What Causes Corruption: Corrupt People Or Corrupt System? Pakistani Views Are Split; 51% Blame The System While 48% Blame The Person

July 12, 2010

53% Feel There Is A Decline In The Charitable Acts Of The Wealthy

July 09, 2010

49% Prefer Bright Daylight over Night's Darkness

July 08, 2010

Majority (63%) Supports Strict Treatment Of Children From A Young Age By Parents And Teachers For Their Better Upbringing

July 06, 2010

30% Of All Pakistanis Claim Watching FIFA World Cup Football (Soccer) Matches

July 05, 2010

Harsh Summers Only Liked By 2% Pakistanis, Majority Prefers Spring (46%) And Winters (45%)

July 02, 2010

Majority (81%) Of Pakistanis Complain Of Selfishness; 81% Believe Personal Interests Overtake Collective Welfare

July 01, 2010

26% Have Sometime Experienced Receiving Counterfeit Currency Notes While Shopping

June, 2010

June 30, 2010

63% Pakistanis Take Suggestions From Their Family Members In Making Important Decisions Of Their Life

June 29, 2010

35% Believe That Nowadays Men Also Suffer From Domestic Violence Just The Way Women Do

June 28, 2010

42% Pakistanis Drink 6-10 Glasses Of Water In a Day

June 25, 2010

39% Get More Distressed By National Crisis Rather Than Their Personal Problems

June 24, 2010

75% Believe That Load Shedding Problem Remains Unchanged Or Has Even Worsened Despite Early Shut Down Of The Market Places

June 23, 2010

49% Believe That The Function Of Mehendi On Weddings Is A Non Muslim Tradition; However 53% Say It Should Be Celebrated:

June 22, 2010

Affects Of Mobile Phone Usage on Health; Views Are Split

June 21, 2010

Current Budget Finds Few Supporters In Popular Opinion; 50% Say That Recent Budget Is Worse Than The Last Year's And 73% Believe It Is Not Beneficial For The Lay Man

June 18, 2010

55% Believe That Transgender (Eunuchs) Should Be Given Special Quota In Educational Institutes And Offices, However, 60% Would Not Like To Be Friends With Them

June 17, 2010

38% Hold Society Responsible For The Failures People Face In Life

June 16, 2010

Are Men And Women Treated Equally In The Society? Only 17% Believe They Are, 53% Say Men Enjoy An Unfair Edge, 25% Say Women Do. No Significant Gender Difference In Response

June 15, 2010

Majority (62%) Believes That Cultural Values Of Leading A Good Life Are Fading Away From Our Society

June 14, 2010

Affects Of Watching Excessive TV; Views Are Split

June 11, 2010

Majority (66%) Believes That Eastern Society Gives More Respect To The Women

June 10, 2010

43% Of All Pakistanis Believe That It’s Better To Drink Water Before A Meal

June 09, 2010

Majority (61%) Believes That Children Should Be Checked When They Act Mischievously

June 08, 2010

Perceptions About The Most Fatal Disease; Heart Diseases Tops The List

June 07, 2010

Majority (51%) Says They Have Cut Down Their Expenditures To Counter Inflation

June 04, 2010

Majority (44%) Believes That Officially Zakat Managed Fund Should Be Used To Alleviate Poverty

June 03, 2010

Majority Believes Tea Has A More Refreshing Effect Than Coffee

June 02, 2010

Views on Divorce Rate in Pakistan; 48% Believe it Has Increased, of Whom Majority Believes it is Due to Lack of Patience

June 01, 2010

71% of All Pakistanis Would Like to Do Their Own Business Instead of a Salaried Job, If Given A Choice

May, 2010

May 31, 2010

Views About Celebrating Mother's Day; 77% Believe it Should be Celebrated by Muslims As Well

May 28, 2010

59% of all Pakistanis Claim to Face Problems Due to Early Closure of Markets

May 27, 2010

Preference For Various Drinks

May 26, 2010

Fear About Various Accidents; 35% Say They Are Most Scared of Car Accidents

May 25, 2010

Views About Global Warming; 57% Believe That The Drastic Change in the Environment is Worrisome

May 24, 2010

Raising Children Today; 72% Find it Difficult to Raise Children Nowadays as Compared to 10 Years Ago

May 21, 2010

95% of All Pakistani TV Viewers Prefer Watching Urdu News Channels

May 20, 2010

Criteria for Choice of Life Partners; Good Nature beats Good Looks, 75 percent to 24 percent. So they claim!

May 19, 2010

74% of all Pakistanis Claim 'Honour' to be Their Top Most Desire

May 18, 2010

Perceptions on The Most Liked Aspect of One's Neighborhood

May 17, 2010

48% Believe Women Have to Play a Bigger Role in Children's Upbringing

May 14, 2010

On Availability of Opportunities for Children to Grow Learn And Succeed; Views Are Split

May 13, 2010

Views About Leaving Pakistan Due to The Social and Political Unrest prevalent in the Country; Only 27% Say They Would Relocate, 72% Say They Will Not Leave Their Country

May 12, 2010

Satisfaction With The Public Transport System in Pakistan; 57% Appear to be Discontented

May 11, 2010

Majority (56%) Have Faith in Pakistan's Cricket Team's Ability to Win the T-20 World-Cup Trophy

May 10, 2010

71% Complain About inadequate Water Supply

May 07, 2010

Views Are Split About Ratio of Poverty in Pakistan as Compared to its Neighboring Countries; 41% Believe it is More, 30% Say it is Same, 27% Say it is Less

May 06, 2010

Views on Most Desirable Goal for Pakistan in the Next 10 Years; 58% Say Pakistan Should Try to become Economically Strong

May 05, 2010

Respecting Parents; 50% Believe Poor People Respect Parents More, 10% Say Rich People Give More Respect, 40% Believe There is No Difference

May 04, 2010

93% Complain Finding A Job is Difficult in Their Locality

May 03, 2010

31% Say They Have Had Days When They Did Not Have Enough To Buy Food For Their Family

April, 2010

April 30, 2010

83% of Pakistanis Are Dissatisfied With the Government’s Efforts to Increase Employment Opportunities

April 29, 2010

Reasons for Tension Between Muslim and Western in the World

April 28, 2010

Majority (74%) Show Concern Regarding Availability of Good and Affordable Housing in Their Locality

April 27, 2010

Views on Changing Time by Moving Clocks an Hour Ahead During Summer; 11% Favor it, 59% Oppose it,

April 26, 2010

Views on Children Memorizing Quran and Becoming a Hafiz-e-Quran; Majority Claim to be Supportive if a Child is Keen

April 23, 2010

April 22, 2010

89% Believe Doing Physical Exercise Reduces the Risk of Heart Attack

April 21, 2010

52% of all Pakistanis Believe People are Generally Trustworthy

April 20, 2010

Views on Teachers Being Harsh Towards Students; 70% Oppose Physical Punishment, 27% Favor it

April 19, 2010

Pakistanis Embrace The Recent News of Shoaib Malik Marrying Sania Mirza With Great Enthusiasm and Fervor; 66% Claim They Are Happy for The Couple

April 16, 2010

Views on Possible Water Shortage in the Coming Days; 65% Have Shown Concern About it

April 15, 2010

Criteria of a Good Car; 61% Say a Good Car Gives Good Mileage, 27% Believe Availability of Many Different Features Makes a Car a Good Buy

April 14, 2010

24% Claim to Own a Bank Account; Only 15% Say They Are Not Satisfied With The Facilities Provided by Their Bank

April 13, 2010

Perceptions About Warming Food in a Microwave; 38% Believe it is Harmful for Health, 41% Say it is Not

April 12, 2010

40% of all Pakistanis Say They Like Cloudy Weather

April 09, 2010

Views on Nursing Profession; 46% Consider it a Respectable Profession, 70% Would Allow their Boys, and 40% Would Allow their Girls to Take it up as a Career

April 08, 2010

Preferred Place to Live; 33% Prefer Living in a Valley & 23% Prefer Seaside

April 07, 2010

Views on Studying in Madaris; 57% Consider it Beneficial in Becoming a Good Human Being and a Good Muslim

April 06, 2010

New Computer Body Scanning at Airports; 70% Consider it offensive

April 05, 2010

Poll Finds Widespread Disapproval of Criminal Torture

April 02, 2010

Majority (79%) of all Pakistanis Prefer All-Girls-Schools for Their Daughters

April 01, 2010

Preference between Different Phases of Life

March, 2010

March 31, 2010

Old vs New Advertisements

March 30, 2010

Participating in Various Occasions

March 29, 2010

Most Useful Aspect of Internet; Communicating with Others (31%) Tops The List, Followed by Getting Information (29%), and Entertainment (27%)

March 26, 2010

60% Believe Both Higher Education and Special Skills are Important for a Good Job/Income

March 25, 2010

Perceptions about the Performance of Pakistani Cricket Team after Some of the Crickets Being Banned/Penalized; 62% Have No High Hopes

March 24, 2010

Perceptions about Stroke/Paralysis: Weakness in Body and Stammering Are Considered to be the Main Symptoms

March 22, 2010

Views on Judicial Activism; 18% Believe Supreme Court is Acting Beyond its Mandate, 57% Believe it is Acting Correctly, 25% hold no Opinion

March 19, 2010

(Part 1 of 2 part series).

Perceptions about Stroke/Paralysis; 86% are Aware. Of the Ailment 57% Believe Hypertension to be One of the Main Causes

March 18, 2010

Internet Usage; 46% Believe Access to Internet is a Fundamental Right, But Only 7% Claim to Have Used Internet in the Past 6 Months

March 17, 2010

Perceptions about Public Facilities; Search for Good Education Tops the List, 47% Complain about Lack of Good Educational Institutes

March 16, 2010

41% of all Pakistanis Claim They Would Like to Come on TV; Of them 15% Prefer Drama Channel, 14% News Channel, 11% Like Channel with Informative Programs

March 15, 2010

Views About Pakistan's Participation in International Games, like in Winter Olympics; 76% Feel Proud

March 12, 2010

Majority of Pakistanis Believe Health, Education, Utilities, and Road Infrastructure are Improving

March 11, 2010

Concerns Regarding Internet; The Greatest Concern Turns out to be 'Fraud'

March 10, 2010

22% of all Pakistan Claim to Have Had the Chance of Kite-Flying this Season

March 09, 2010

63% of all Pakistanis Oppose Celebrating Basant Kite-Flying; Only 15% Favour, 22% are Indifferent

March 08, 2010

Perceptions on Law and Order Situation in Local Areas; 43% Claim it has Deteriorated

March 05, 2010

Perceptions about NGOs; Only 33% are Satisfied

March 04, 2010

Pakistanis Divided about Seasons, but Majority Prefers Winters

March 03, 2010

Telecom Deals; Views about Night Time Specials

March 02, 2010

Views on Palmistry; 57% Have Some Belief that Fate is Hidden in the Lines of One's Hands

March 01, 2010

82% of all Pakistanis Keen on Celebrating 12th Rabi-ul-Awal/ Eid Milad-un-Nabi

February, 2010

February 26, 2010

Views about Solar Eclipse; One Fifth Believe it is a Bad Omen

February 25, 2010

City Life VS Village Life; Views are Split, 53% Prefer Lively City Lifestyle, 47% Prefer Simple Village Life

February 24, 2010

Views about Garbage Disposal and Cleanliness of Local Areas; 41% Complain about Not Having any Proper System

February 23, 2010

Views about Local Dispensary; 59% are Not Very Satisfied

February 22, 2010

Valentine's Day: Surprisingly Two Third of Pakistanis Claim to Know of it; of them 22% Support, 54% Oppose, and 24% are Indifferent