A recent Gilani poll conducted by Gallup Pakistan shows that more than two thirds of all Pakistanis (72%) use toothpaste for dental care followed by Miswak and Manjan Powder each used by 18% and 9% respectively. Amongst those who do not use tooth paste, majority (27%) claimed toothpaste is an expensive product, 25% said there is no specific reason for them to not use tooth paste, 17% believe tooth paste does not clean teeth properly, 22% claimed they use Miswak instead, because it is cheaper and 6% said that their method of cleaning their teeth (i.e Miswak) is a Sunnat (practiced and promoted by the Prophet sws).

The recent Gilani poll was conducted in Pakistan by Gallup Pakistan, affiliated with Gallup International Association, among a sample of 2754 men and women from rural and urban areas of all four provinces of the country, during June 2009