According to a recent survey by Gallup Pakistan 22% of Pakistani adult men and women said they had lately taken some steps for reducing their weight. The figure is higher among women than men. It is also higher among the upper income groups. The survey was conducted among a national sample of men and women in both rural and urban areas of all the four provinces of the country. They represented a statistical cross section of various age, income and social strata of the society. According to the survey findings 28% of women and 17% of men said they had adopted some steps for controlling their weight.

The survey was conducted by Gallup Pakistan, the Pakistani affiliate of Gallup International among more than 2500 statistically selected households in both urban and rural areas of all the four provinces of Pakistan. The sample comprised a cross section of various income, education and geographic segments. The text of this report can also be seen on the internet at: www.gallup.com.pk.